Entrepreneurs we love: Get to know Karen Villard, Chief of Play at Cubo Toys

Entrepreneurs we love: Get to know Karen Villard, Chief of Play at Cubo Toys
Images: Karen Villard

What began out as an initiative for her household to guide a extra eco-friendly way of life, quickly flourished into one thing significant for each the planet and different households all over the world. Meet Karen Villard, the founding father of Cubo Toys – and all issues enjoyable and sustainable!

We love entrepreneurs and small enterprise house owners at Honeycombers, which is why we’ve created Launchpad, a complete digital networking platform (with IRL advantages, too) that encourages connection, enterprise assist, and group. It’s a privilege and pleasure to be taught from so many gifted and provoking people, so we’ve determined to share the love by interviewing among the pretty Launchpad members. On the lookout for inspiration? Take a look at how Karen Villard, Chief of Play at Cubo Toys, will get it carried out!

How I get it carried out: Karen Villard

What’s your backstory and why did you determine to launch what you are promoting?

how i get it done with karen villard launchpad cubo toys
Images: Karen Villard

We’re younger dad and mom who began a sustainable residing journey for our household. Whereas residing in Australia, we found and acquired picket toys for our kids. Nonetheless, they’re principally close-ended toys that we’ll now not want as soon as our kids achieves a selected talent or is now not challenged by its function. Whereas picket toys are eco-friendly, we’ve requested ourselves what we are able to do extra to make our affect minimal. We envision a playroom that’s each minimal and sustainable, the place dad and mom will help their kids meet their studying objectives whereas main an eco-conscious way of life.

I’m the preschool co-founder of our household kindergarten within the Philippines, labored as an early years educator in Australia and Hong Kong, a play advocate for a US non-profit organisation (Genius of Play) selling play-based studying, and a mum of two younger kids – a four-year-old daughter and a two-year-old son. So, it made sense for me to develop academic toys for the planet, the youngsters, and our properties.

I believe my journey is exclusive due to my private {and professional} backgrounds that I’m delicate to our affect on our planet. I’ve additionally primarily based my firm’s title to the Filipino time period “kubo”, which is a local hut manufactured from wooden and dry leaves. What’s nice about this hut, not like the others, is that it’s modular or multi-usable, within the sense that we are able to change the elements (say, add a kitchen or take away a bathroom) or transfer it to different areas (which says quite a bit about our bayanihan tradition – the sense of group – which will get everybody within the village to assist make this “transfer” attainable). I’m proud that I can symbolize these Filipino ideas and convey them to our toy vary, thereby serving to aware households all over the world.

What has been your largest problem up to now and the way did you overcome it?

One in every of my largest challenges is being 100% eco-friendly in all of the supplies we use for our merchandise. There aren’t a number of suppliers that supply eco-friendly sources to start with. Even when there are, they’re often past for our price range and are unable to fulfill required price efficiencies. Or, we must be large gamers within the toy business to run larger manufacturing portions to even begin speaking to those eco-factories. It took us seven months to lastly nail our internal packaging resolution and transfer away from single-use plastic toys. We nonetheless have an extended method to go to be fully eco-friendly!

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How do you take care of self-doubt or criticism?

karen villard cubo toys
Images: Karen Villard

I believe it’s vital to deliver myself again to centre and assert myself once I’m doubtful. I attempt to recall my accomplishments and recognise myself for reaching them. Every journey is exclusive and I do know the battles I fought have gotten me to the place I’m now.

There’ll all the time be individuals coming out and in of our lives and say issues we don’t need to hear. As a mumtrepreneur, I’ve obtained that kind of suggestions. Typically, I get undesirable suggestions being dropped like a bomb or, different instances, it appears like I’m in a minefield. The primary time is all the time the toughest, however I do discover myself preventing again the second time round, then the third and the fourth…

Going through rejection after rejection, I don’t dwell too lengthy on them anymore. I discover myself swimming into a listing of inspiring issues to do, in order that I’m all the time raring to go to the following thought I’ve, and background noises by no means get to me. I do take constructive criticisms although, as a result of they work for my imaginative and prescient. I additionally do imagine that after 100 rejections, I’ll finally be capable to discover my means.

How I get it carried out with Karen Villard: Speedy hearth

karen villard cubo toys
Images: Karen Villard

Favorite place(s) to work? My new discover is our residential membership’s research or lounge space. There’s scorching espresso, heat seats, shiny lights, and naturally – bathrooms close by! Most cafes don’t have one.

Favorite enterprise instrument or are you able to share a piece “mantra” that you just use? I’m not large on social media proper now, however I like utilizing Planable. I can create one social media submit and simply seamlessly switch the identical submit to different social media platforms. I don’t assume I’ve seen something prefer it! As a one-woman advertising and marketing group, it helps to get issues on the market whereas I deal with my different job as a product developer – additionally a one-woman band.

One factor you’ll be able to preserve speaking about for hours? I’m an early years educator and mum, so I’m your subsequent door play advocate who loves speaking about participating play areas at house, faculty, or on the park and playground.

Your go-to self-care exercise? I like what I name a “Muay Thai” therapeutic massage that actually exhausts me after a session. I additionally do aerial yoga to problem my higher physique energy.

One piece of recommendation to your youthful self? You already had the indicators that you just’re on this path of entrepreneurship! Brace your self for a much bigger problem and stand up earlier to it. YOU GOT THIS!

Discover out extra about Cubo Toys and get in contact with Karen Villard on LinkedIn.

Launchpad is a complete digital networking platform (with IRL advantages, too) that encourages connection, enterprise assist and group. It’s designed to make the entrepreneurial journey not solely simpler, and extra profitable, but additionally a complete lot extra enjoyable. We provide virtually every day actions for members to attach, together with weekly masterclasses, member networking roulette, small-business mentoring and media profiles on Honeycombers. Test it out and be part of us!