Christian Tan shares how traded his tech job for F&B ventures, and tells us about his introduction to the sustainability scene.
Dive into our chat with Christian Tan, the co-owner and director behind the scenes at Tanjong Seashore Membership and The Loco Group. He shares how traded his tech job for a lifetime of F&B pleasure, taking a leap of religion and pouring his financial savings into making a hotspot like no different. Plus, get the news on his new gig as a tree-planting, carbon-fighting advertising and marketing advisor for Inexperienced Steps Group.
5 issues we found about Christian Tan
#1 He’s all concerning the palms on strategy
Despite the fact that Christian used to work at an IT firm in a regional position primarily based out of Sydney, he and his brother, Julian, ceaselessly visited Singapore and loved hanging out at Tanjong Seashore. Feeling uninterested in their company jobs, Christian and Julian, who labored as an funding banker, determined to discover the concept of opening a hospitality venue in Singapore. Tanjong Seashore Membership took 10 months to construct and was funded with their life financial savings. Regardless of chaos throughout the opening evening because of heavy rain, the seaside membership was a large success from day one. And the remainder, as they are saying, is historical past.
Christian and his devoted staff embrace a hands-on strategy of their companies. They’re actively current of their venues, participating with employees, acknowledging their efforts, and attentively listening to consumer suggestions. They diligently analyse gross sales knowledge, carefully monitor opinions, and even attain out to friends personally to realize deeper insights and tackle any considerations. This hands-on dedication has been instrumental of their success.
#2 He expanded the enterprise by focusing on company purchasers
Christian skilled a steep studying curve in the beginning of his journey as a enterprise proprietor. Working carefully with the Longbow group and his brother, they targeted on the company occasions facet of the enterprise to recoup their substantial funding. They found a excessive demand for company occasions in Singapore, significantly at their seaside membership, which was perfect for staff constructing and networking.
They efficiently organised occasions starting from 50 to five,000 friends, attracting purchasers like McDonald’s, BMW, and varied banks and consulting corporations. By this expertise, Christian gained priceless insights into the hospitality trade and discovered methods to handle a big staff and navigate the complexities of operating a venue. Regardless of the challenges, he loved the method and located it rewarding.

#3 Operating an F&B enterprise is a staff effort

Creating the phantasm of ease is a standard false impression, as Christian is aware of all too effectively. Whereas the floor might seem serene, beneath it lies a flurry of exercise. From the meticulous coordination of meals, drinks, music, and atmosphere to the seamless execution of reservations, quite a few transferring components should synchronise to make sure an unforgettable visitor expertise.
Though there isn’t a single secret recipe for achievement, one key ingredient stands out: Christian’s hands-on strategy and deep involvement within the enterprise. He attributes their accomplishments to the passionate and expert administration staff they’ve cultivated, as efficient management units the tone for the complete enterprise operation.
#4 Christian’s risk-taking strategy is impressed by his entrepreneurial genes

When Christian displays on his household dynamic, there’s a standard entrepreneurial thread. His father had a style for it, and he believes he drew inspiration from his ventures. His brother Eugene has additionally achieved exceptional success with a mobile phone enterprise alongside his spouse Debbie. That’s why taking dangers is a shared trait amongst them.
Creativity is one other frequent aspect that fuels their entrepreneurial spirit. They continually bounce inventive concepts off each other, considering exterior the field. Their drive is infectious, and individuals are drawn to their passionate strategy.
His mom’s can-do mindset and the non-public improvement books she had round the home additionally performed a major position. Her constructive outlook on household, life, and enterprise offered a useful basis for his or her entrepreneurial endeavours.
#5 He stepped into the sustainability scene to off-set carbon footprint

A number of years in the past, Christian was decided to offset the enterprise’ carbon footprint however lacked the information and steering. When the Covid-19 pandemic struck, he dove into sustainability and explored potential alternatives. He linked along with his neighbour, the founding father of Inexperienced Steps, an eco-tech platform that permits small companies to purchase bushes or buy waste collected from seashores primarily based on its weight.
As a start-up, they’ve already planted over 100,000 bushes. They give attention to guaranteeing the bushes’ survival and environmental affect. Yearly, they offset 2.4 million tons of carbon and plant 90 completely different species of bushes. Moreover, they’ve generated roughly 600,000 group hours, offering job alternatives for rural communities.
Christian has invested in Inexperienced Steps and contributes to its development by means of advertising and marketing and branding efforts. The staff is at present in discussions with enterprise capitalists to assist their growth, aiming to turn out to be a regional and even international enterprise. Finally, his important motivation is to make a constructive distinction for individuals and the surroundings.
Uncover extra about Christian’s inspiring journey on Launchpad’s Good Enterprise podcast episode.